This content is currently being updated. If you are looking for certain marketing pieces or content, please contact Craig Roers at CraigR@NewmanLTC.com for assistance.
June LTCI Marketing Tools Menu
Our marketing message in June is on the dollar-for-dollar asset protection available via the LTCI partnership programs (in most states).
Clients should learn about what a partnership-qualified plan can mean. Many states now offer lower inflation requirements for partnership eligibility, making this option once again affordable.
Share this message with your clients by using the tools below!
Disclaimer: By using any of these pieces, you are assuming all responsibility for the content of these pieces. Please use as you wish, and modify as needed to meet your own compliance requirements. Newman Financial Services, LLC dba Newman Long Term Care is not liable for any errors or omissions contained herein, or in any state or company compliance issues that may arise from improper use of these items.
Starters (Pick 2) Quick and easy, these pieces are easy to share and don't take much time to prepare.
Like traditional icebreakers, they are ideal for use in networking events or other social engagements. They also offer easy ways to work bring up LTCI near the end of phone conversation.
In addition, they can be used in Social Media such as Facebook or LinkedIn, as these sites offer more character space than Twitter.
This consumer guide to Long Term Care Protection is a great introductory piece for discussion on state partnership programs. It is not specific to any one carrier. Offer an electronic download of this guide to your clients today!
Entrees (Pick 1) These pieces are all pretty hearty, and take a bit more work, so don't bite off more than you can chew. Pick just one, and do it well.
Prospecting Letter
Do a targeted mailing to your most likely LTCI clients.
Designed for Twitter use with enough room to add a link, email address, etc. Tweet these short blurbs throughout the month. They also work great as a passive marketing taglines you can include in your email signature.
Blog/newsletter article
Designed for shorter article use like those favored in print or electronic newsletters (ConstantContact, CoolerEmail, etc.).
Disclaimer: By using any of these pieces, you are assuming all responsibility for the content of these pieces. Please use as you wish, and modify as needed to meet your own compliance requirements.
Newman Financial Services, LLC dba Newman Long Term Care is not liable for any errors or omissions contained herein, or in any state or company compliance issues that may arise from improper use of these items.