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May LTCI Marketing Tools Menu
In May, we celebrate Mother's Day, and while we are celebrating the women in our lives, there is no better time to planning for their future long term care needs.
70% of all unpaid caregivers are women. In a recent study by MetLife's Mature Market Institute, seven of ten women report being either very or somewhat concerned about providing for their own or their spouse's long-term care needs.
Long term care insurance can help provide relief and support services to family caregivers, and when these women can no longer care for their own needs, a long term care plan can help ensure that they receive the level of care that they deserve.
Celebrate the women in your life this month, and help them explore their long term care planning options.
Share this message with your clients by using the tools below!
Disclaimer: By using any of these pieces, you are assuming all responsibility for the content of these pieces. Please use as you wish, and modify as needed to meet your own compliance requirements.
Newman Financial Services, LLC dba Newman Long Term Care is not liable for any errors or omissions contained herein, or in any state or company compliance issues that may arise from improper use of these items.
Starters (Pick 2) Quick and easy, these pieces are easy to share and don't take much time to prepare.
Like traditional icebreakers, they are ideal for use in networking events or other social engagements. They also offer easy ways to work bring up LTCI near the end of phone conversation.
In addition, they can be used in Social Media such as Facebook or LinkedIn, as these sites offer more character space than Twitter.
To request 10 hard copies be mailed to you, click here.
Entrees (Pick 1) These pieces are all pretty hearty, and take a bit more work, so don't bite off more than you can chew. Pick just one, and do it well.
Feature Article
Submit to your local newspapers or trade publications with your name and contact information. Print under your name and include as an envelope stuffer, larger email or use as website/blog content.
Fill in your agency and contact information in the areas provided and send to your local papers or trade publications. Modify and use as an envelope stuffer, email or website/blog content.
Designed for Twitter use with enough room to add a link, email address, etc. Tweet these short blurbs throughout the month. They also work great as a passive marketing taglines you can include in your email signature.
Blog/newsletter article
Designed for shorter article use like those favored in print or electronic newsletters (ConstantContact, CoolerEmail, etc.).
Disclaimer: By using any of these pieces, you are assuming all responsibility for the content of these pieces. Please use as you wish, and modify as needed to meet your own compliance requirements.
Newman Financial Services, LLC dba Newman Long Term Care is not liable for any errors or omissions contained herein, or in any state or company compliance issues that may arise from improper use of these items.